A clear and structured workflow is essential to deliver consistent, high-quality product imagery. My process is designed to be efficient, transparent and reliable, especially for e-commerce brands and commercial projects.

Workflow & Process

1. Initial Contact & Briefing

Every project starts with a clear briefing. We define the scope of work, number of products, type of images, intended use (e-commerce, advertising, editorial) and visual references. This step ensures alignment before production begins.

2. Product Shipping

Clients ship their products directly to my studio in Valencia, Spain. Shipping costs (delivery and return) are covered by the client. I regularly work with international shipments across Europe.

3. Product Reception & Preparation

Once the products arrive, I check their condition and prepare them for the shoot. This includes cleaning, arranging and planning the setup to ensure consistency across all products.

4. Shooting & Production

The photoshoot is carried out according to the agreed briefing. Lighting, composition and styling are adapted to the brand’s visual identity and the commercial goal of the images.

5. Selection & Post-Production

Images are carefully selected and professionally retouched. Post-production focuses on color accuracy, detail and visual consistency, optimized for e-commerce platforms and commercial use.

6. Delivery

Final images are delivered digitally in high resolution and web-optimized formats, ready to be used on online stores, catalogs, advertising or brand communication channels.

7. Product Return

If required, products are securely packed and returned after the shoot.

8. Long-Term Collaboration

Many projects evolve into recurring collaborations. The workflow is designed to scale efficiently for ongoing e-commerce catalogs and seasonal campaigns.